During uncertain times, CEOs turn more and more to Financial Planning and Analysis (FP&A) to understand the state of their business and the potential paths ahead. Sadly, while FP&A software has existed since the 1980s, most finance leaders remain painfully tethered to spreadsheets and obsolete FP&A software tools. The result? Far more time is spent on collecting, cleaning, and consolidating information, rather than mapping out a company’s future.
The founders of Fintastic shared the pain of FP&A leaders. They recognized that existing solutions on the market are simply not good enough: spreadsheet boosters that are unscalable or complex systems where business logic is fixed during implementation. This domain has been running in circles for four decades, using the same methodologies, implemented over and over on different tech stacks. More frustratingly, while the modern organization has been transformed by advanced machine learning technologies, this entire technological revolution of the last decade has thus far overlooked FP&A. Until today.
Headquartered in Tel Aviv, Israel, Fintastic was founded in 2021 by Co-Founders Jonathan Einav, CEO; Eric Shellef, Ph.D., CTO; and Hamutal Anavi Russo, COO. Fintastic is built based on three main pillars:
- Client flexibility - this is achieved by low code, no code, and automation.
- Closing the gap between planning and analysis - this is achieved by real-time connection to organizational systems and advanced visualizations.
- Deliver insights, not just data - advanced AI enables state-of-the-art anomaly monitoring, trend detection, and risk-derived planning optimization powering the world’s first Smart FP&A solution.
Today, Fintastic exited stealth, announcing their $12M seed fundraising round led by Group 11, with participation from Benhamou Global Ventures and additional angel investors, including public company CFOs and high-profile operators. The company is surrounded by top-notch active contributors like Ken Goldman, ex-Yahoo & Fortinet CFO, Bryan J. LeBlanc WindRiver & ex-Jive CFO, and Paul Melchiorre ex-Anaplan CRO Fintastic is already trusted by some of today's fastest-growing companies, such as Lattice, HiBob, Claroty, GlassBox, and others.
"We're introducing a new approach in the FP&A world. We use probability science and risk derivative planning to provide actionable insights and recommendations that forever will improve the way companies make decisions," said Jonathan Einav, Co-Founder & CEO”. "At Group 11, we are always looking for markets within FinTech that are ripe for technological disruption. We have no doubt that the FP&A domain is one of them. It is a manual, inefficient process and a category that is significantly underserved. There are no current solutions that leverage technology to solve this pain," said Dovi Frances, Founding Partner at Group 11, "Fintastic is rebuilding this process from its core, implementing a novel approach supported by actual science that will forever change the way financial planning and analysis is conducted in companies. That's why we are proud to lead Fintastic's financing round."
"As a rapidly growing company, Lattice relies on Financial Planning and Analysis (FP&A) software to play a crucial role in monitoring and maintaining our financial health. Fintastic has become an integral part of our tech stack thanks not only to its flexibility, integrations, and collaboration tools but mainly because of its unique approach to applying data science to financial planning," says Josh Brown, Lattice's CFO.
Fintastic’s Smart Product is a full-fledged FP&A system that supports all of the organization's planning and analysis needs, including real-time actuals data sync with other systems, multiple plans, forecasts and scenarios management, robust models assumption, reports from high-level views to the most granular drill-downs, collaboration and insights – all at scale.
Trusted by today’s fastest growing companies such as Lettice, HiBob, Claroty, GlassBox, fintastic is built by a team of seasoned tech entrepreneurs, passionate employees, and experienced CFOs, with the single goal to reinvent FP&A with the technology it deserves, focusing on solving every company's most important challenge: growth.